In the midst of food and family, don’t forget that the holidays are a great time to promote your books! Keep an eye on how your favorite stores and products promote during the season, and consider how you may duplicate their ideas. Last year, one of my favorite clothing stores ran a gimmick in which you could be entered to win a huge shopping spree…all you had to do was create a Pinterest board of items from their holiday collection that you wanted.
While I didn’t come close to winning the grand prize, you bet I got about three of those wishlist items as gifts that year. Meaning they made money on my participation in their promotion.
I call that “gimmick” a ridiculous success.
See what you can come up with, and have fun with it!
And if you happen to be putting together a holiday wishlist, don’t forget to add to it The Extroverted Writer! It’s a great stocking stuffer, if I do say so myself.